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Yoko Ono, Jane Goodall, and Ricky Gervais are among the hundreds of activists, celebrities, scientists, comedians and others across the planet to have created stories for Rewriting Extinction, creators of The Most Important Comic Book On Earth.

“One of the problems I have found a lot is that the average person can’t imagine what a good, green future looks like, they don’t understand, they cant visualise what rewilding looks like at scale, they can’t visualise what it might be like to go on a safari in a traditionally quite nature-depleted country,” says Paul GoodenoughRewriting Extinction founder. “So what comics do is you can go anywhere, any point in time and if you can draw the thing, and imagine the thing, it can be true. You can make it in a comic. That’s why I chose comics.”

He added: “We have seven beneficiary charities, which are Greenpeace, The World Land Trust, Born Free, Rewild, The Wildlife Trust in the UK, Reserva and Rewilding Europe. And the reason those seven charities were chosen was specifically as each of them has their own speciality, their own thing they work in, that links up to a plan that actually restores not just the ecosystems and the biodiversity, but also helps with climate change too.”

Catch up with the full podcast for more from the pages of: The Most Important Comic Book On Earth.

Check out our book resources page for more recommendations.

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Written By

Marc is Editor-at-Large for Innovators Magazine and host of INSIDE IDEAS, his OnePoint5Media video podcast show. Marc is a member of the World Economic Forum Expert Network, Resilient Futurist, and award-winning Global Food Reformist.

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