America’s National Football League (NFL) plans to make this weekend’s Super Bowl LII in Minneapolis an exemplar of sustainability.
It is collaborating with the Minnesota Sports Facilities Authority PepsiCo, U.S. Bank Stadium, and Aramark, on the Rush2Recycle initiative to gather 90% of waste generated at this Sunday’s game.
“The NFL is a responsible steward of the environment in all areas of our business. For 25 years, the NFL has strived to reduce the environmental impact of its events and leave a positive green legacy in host communities. Through this project, the League and its partners hope to set a new standard of environmental sustainability at the Super Bowl,” said NFL Commissioner Roger Goodell.