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How to master a creative mindset

Jeff DeGraff is my guest today on Inside Ideas. He is both an advisor to Fortune 500 companies and a professor at the Ross School of Business at the University of Michigan. His simultaneously creative and pragmatic approach to making innovation happen has led clients and colleagues to dub him the Dean of Innovation.

He has written several books, including Leading Innovation, Innovation You, and The Innovation Code. His most recent book, The Creative Mindset, brings 6 creativity skills to everyone and is now available. 

“Everyone is creative,” he says. “We are just creative in different ways and in a wide variety of situations. Believing you are creative is the first step to mastering a creative mindset. Once you do that, you can make innovation happen anywhere and anytime.”

Wherever you are on your creative journey, Jeff’s ideas will help inspire new ways of thinking about where you can take it next.


Inside Ideas is on every Tuesday + Thursday. You can watch all the shows on YouTube, and listen to the audio wherever you get your podcast. And remember to follow the show on Instagram and Facebook.


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Marc Buckley
Written By

Marc is Editor-at-Large for Innovators Magazine and host of INSIDE IDEAS, his OnePoint5Media video podcast show. Marc is an official UN SDG Advocate, member of the World Economic Forum Expert Network, Resilient Futurist, and award-winning Global Food Reformist.

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