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AR/VR headset market to grow rapidly

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|16 March 2017|


The global augmented and virtual reality headset device market is predicted to grow at a breakneck pace, according to a new report.

Propelled by new devices, content – for both consumer and enterprise users – and lower price points, the Worldwide Quarterly Augmented and Virtual Reality Headset Tracker from the International Data Corporation (IDC) predicts a sharp rise for the VR/AR headset market. It expects headset device shipments to reach 99.4 million units in 2021, up nearly 10-fold from the 10.1 million units shipped in 2016.

“2016 marked an important step for the AR and VR headset market with product finally arriving in end users’ hands and on their heads,” noted Ramon Llamas, research manager with IDC’s Augmented and Virtual Reality team. “While there was clear demand coming primarily from technology enthusiasts, what became readily apparent were the use cases for enterprise users across multiple verticals and for consumers with gaming and content consumption. This sets the stage for the multiple aspects of the market that device makers, platforms and content providers, and developers will be addressing in the months and years to come.”



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