|1 February 2017|
Barcelona
Mobile World Congress (MWC) will host the GSMA Innovation City in Barcelona later this month.
Visitors to Innovation City at MWC will be able to enjoy immersive experiences from companies Including AT&T, Cisco Jasper, Huawei, KT Corporation, Sierra Wireless and UNLIMIT by Reliance Communications.
It is an amazing opportunity to explore a city-like environment and experience immersive demonstrations of the most cutting-edge mobile enabled products and services in the world today. The City will address a wide range of industry topics such as 5G, the Internet of Things (IoT), security and identity, with an increased emphasis on interactive, experiential and immersive installations that illustrate how mobile impacts virtually every aspect of our lives across transport, health, home and retail. The Innovation City, which is one of the key attractions at Mobile World Congress and welcomed nearly 30,000 visitors last year, has been relocated to Hall 4 to accommodate more partners and experiences than ever before.
“The GSMA Innovation City is a living, breathing hub for mobile technology and one of the most popular destinations at Mobile World Congress. This year’s City focuses on experiences that put mobile technology in context to help people understand how it will impact their lives,” said Michael O’Hara, Chief Marketing Officer, GSMA. “We look forward to welcoming visitors to a newer, larger City this year, packed with unusual and engaging demonstrations that showcase the depth and breadth of innovative mobile solutions, from a connected auto-rickshaw with an IoT emergency button to a connected seal that can help monitor climate change.”
MWC Barcelona takes place between 27 February to 2 March.
